Brass Is Beautiful Installation
Installation Guide Documentation
A big part of my role at Weylandts was store installation designer; this involved selecting product to be highlighted in store in an interesting conceptual way.
These in store installations were done on a monthly basis in order to stay fresh and relevant in the store design and customer journey.
Shop-fitting: The Pop up room above forms part of 4 shop-fitting display's I designed for the store. It is flat pack-able making it easy to be assembled and moved around the store.
Installation: This specific installation was inspired by the new brass furniture and home ware that just carried. I drew inspiration from the roaring 70's where bling and brass played a big role in interiors.
I created juxtaposition by displaying these gorgeous pieces on an old torn apart wall, this spoke of how brass has and will always be a classic material, with its everlasting beauty.
The touch of ivy just adds to the idea of the aging process and adds a beautiful pop of colour in the display.